JAMBANA™ is an exciting networking, socializing, and “fun for the whole family” festival. JAMBANA™ is produced by Jones & Jones Productions Ltd. (www.jonesandjones.ca), producers of the successful Air Jamaica Day. The event has demonstrated which saw significant growth from 1,000 in 2005 to 10,000 in 2006 and 25,000 in 2007 in Ontario, Canada. On August 2, 2010, JAMBANA™ attracted over 20,000 individuals and 2011 brought out 25,000 festival goers.

JAMBANA™ continues to demonstrate Canada’s cultural mosaic in its finest form, through performances by internationally acclaimed reggae bands and JUNO Award winners. " The rhythms of Jazz and Gospel, Dance, Comedy, the “Lick-A-Six” Domino Tournament and edutainment will be programmed over the 8½ hour event," says Jones & Jones President Denise Jones.

JAMBANA™ is staged on the civic holiday Monday - the final day of Toronto's Caribbean Carnival . Additionally, JAMBANA™ is marketed to a broader audience. This year, a seated "Jamaica 50 V.I.P. Village" has been added to the festival.

Action packed from start to finish JAMBANA™ is a one of a kind summer festival experience in Ontario. Over 25,000 are expected on Monday, August 6, 2012.

At JAMBANA™, Canadians of Jamaican heritage and descent will find a home away from home through the programming which offers cultural retention and sharing. Opportunities for social, economic, academic and cultural integration are skillfully woven into the fabric of the JAMBANA™ programming. (READ MORE)

The island nation of Jamaica gained independence from Britain on August 6, 1962. August 6, 2012, the date of JAMBANA™, is Jamaica's 50th anniversary of independence.

JAMBANA™ is the largest event in Canada showcasing Jamaica's culture and will be the largest event under Canada's Jamaica50 celebration.

Jamaica is known for extraordinary achievements in athletics and sports. It is the first nation ever to have 100m sprint titles for all ages at all major levels at once. World Youth Olympics, world Youth Championships, Commonwealth games , World Championships and the Olympics.

On Monday, August 6, 2012, the quest for gold continues and JAMBANA™ will broadcast live from Olympic Stadium in London: Men's 100m: victory ceremony, Women's 200m: round 1, and Women's 100m Hurdles: round 1 and Women's 400m Hurdles: semi-finals. (READ MORE)

It is anticipated, that as with the past events produced and marketed by Jones & Jones, JAMBANA™ will be packed from start to finish with over  30,000 anticipated to attend. This will create the opportunity for brisk sales by the vendors on location and excellent marketing and branding opportunities for sponsors.